Our Journey

'Guftguphooloki' is a homegrown brand creating fossilized jewellery, decor and lifestyle products. This brand is an emotion for us because all botanicals are collected by me and my extended family of friends who help me gather them in my studio. Each piece is nonpareil and handcrafted in desert city of Rajasthan named Bikaner with emotions and love of people indulged in the process.

We're trying our bit to keep you close to nature. Nature is serene and full of magic so should be your ambience.

Every 'guftguphooloki' treasure comes in 100% eco packaging and do not add to landfills.

We hope to make your conversation with mother earth more divine.